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Apple introduces the M3 family of chips, Powered new MacBook Pro

The iMacs and MacBook Pro lines from Apple recently got faster. The company showed a few new laptops and its next generation of custom made CPUs. The M3, M3 Pro, and M3 Pro Max, during a live streamed event on Monday night. The phrase “scary fast” used for the event appeared to be a reference to both Tuesday’s Halloween holiday and the introduction of the next generation silicon chip series. At the start of the pre-recorded presentation, Apple CEO Tim Cook emerged in all black. Standing in front of what seemed to be a smoke machine in a poorly lighted area of the company’s Cupertino, California headquarters.

New Processor

Unveiling a new CPU may not sound all that exciting, but it will be the foundation of Apple’s newest devices. Allowing for greater speed and functionality than before. For instance, according to Apple, the M3 family of CPUs now has up to 2.5 times quicker speeds and up to 50% faster core processing capability than the M1 family. Artificial intelligence and sophisticated visuals can be supported by the processors because they are constructed using 3 nanometer technology. During the unveiling, an Apple official announces, “It will bring a whole new level of graphics to the Mac.” “These are the most sophisticated chips designed for a personal computer to date.”


Apple showed how an analysis may be performed on an M3 device for challenging jobs like DNA/RNA sequencing. It can be done from any location and be used to detect early-stage tumours or avert pandemics. The M3 Pro and M3 Pro Max CPUs will be featured in the upcoming 14- and 16-inch MacBook Pro notebooks. Space grey will be replaced with a new colour called “space black” on the models. Even though they still have the same appearance as their predecessors. According to Apple, the MacBook Pro option with the M3 Pro Max processor is approximately 11 times faster than the fastest Intel-based MacBook Pro line and has up to 8 TB of storage in addition to 128 GB of memory.

In addition, the models boast a display that is 25% brighter than the previous model and a battery life of 22 hours. The pricing of the 14-inch MacBook is $1,599, while the 16-inch laptop is $2,499 at launch. In the meantime, Apple is expanding its lineup of 24-inch iMacs using M3 CPUs. The model is still offered in seven colours and has a 4.5K retina display, but according to the manufacturer, it is now twice as fast as the M1 iMac from the first generation. Next week, the new M3-powered iMac will begin selling, with prices starting at $1,299.

Apple’s Silicon Chip

The development of Apple Silicon, the company’s proprietary silicon chip, has become a major narrative over the last few years, leading to the company’s move away from Intel CPUs. The chips’ outstanding processing, thermal efficiency, and battery life have also drawn attention. The launch of the new products coincides with a significant increase in market share for classic PCs and laptops. In addition, because to lower the demand, surplus inventory, and a deteriorating macroeconomic environment, Mac sales have lesser this year. Apple debuted the iPhone 15, a handset featuring a more improved main camera system, a configurable Action button, USB-C charging, and a smaller design, last month.

M3 Chip

The incredible rate of innovation in Apple silicon is sustained by the M3 series of CPUs. The first personal computer chips made using the leading 3-nanometer technology are the M3, M3 Pro, and M3 Max. With a next-generation GPU that is faster and more efficient. These chips represent the largest graphics architecture advancement for Apple hardware to date. The GPU uses a ground-breaking technology called Dynamic Caching to allocate local memory usage in real time. It ensure that just the precise amount of memory required for each job is consumed. Performance and GPU utilisation for the most demanding professional apps and games are significantly increased as a result.

Along with adding new rendering tools to Apple silicon, the GPU also enables more visually sophisticated scenarios with hardware-accelerated mesh shading, which increases geometry processing capability and performance. Additionally, hardware-accelerated ray tracing makes its Mac debut, allowing developers to create more realistic scenes by rendering shadows and reflections with greater accuracy.



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